AQUARELA, Florianópolis, Brazil
Aquarela is a Big Data company located in Florianópolis, the capital of Santa Catarina state (Brazil). Its focus is to transform “Data” into “Predictive Information” for medium and large organizations in public and private sectors.
Aquarela is continuously growing helping its clients and partners optimize their competitiveness through the following services:
- Big Data training: Aquarela’s training sessions aim to disseminate knowledge about key concepts, techniques and technologies applied in Big Data.
- Big Data preparation: This service is focused on the construction of Big Data environments from the technical and methodological point of view, which involves the tasks of problem definition, data preparation until data processing.
- Big Data Consultancy: Consultancies in Big Data can be hired by companies that hold valuable data and want to extract value of this intangible asset.
AQUARELA has developed a solution to process big amount of data. The VORTX API is a powerful processing tool for market segmentation and business resources optimization. It makes possible to identify (based on data behavior) who are your main targeted customers and the degree of relevance of each segment, detecting and anticipating new business opportunities or/and frauds based on consumer behavior patterns.
The tutorial below demonstrates the usage of VORTX:
Joni Hoppen, Co-founder of AQUARELA - Florianópolis, Brazil
Joni has a Master degree in Business Information Technology at the University of Twente (Netherlands) and more than 14 years of professional experience in IT with active participation on international projects. Plays the role of Study in Holland ambassador representing the Dutch higher education in Brazil (Nuffic NesoBrazil).
LinkedIn: Joni Hoppen
Facebook: Joni Hoppen
Marcos Santos, Co-founder of AQUARELA - Florianópolis, Brazil
Marcos holds a Bachelor degree in Information Systems, and a Masters degree in Engineering and Knowledge Management by the Federal University of Santa Catarina and ITIL Foundation / EXIN and CTFL ISTQB certification. With 20 years of experience in software development, data analytics and IT industry, he has worked as a specialist in quality, knowledge engineer, project manager in several mission-critical projects for clients such as GM, American and British Government, MCTI (Brazilian Government), Embraer and Itaú Bank.